This was a comprehensive piece of work, improving the Brunel Law School hub on the Brunel University London website.
This project included a full audit of existing content, a sitemap review, web page rewrites, and copy for new pages. I also worked with their design and dev teams on recreating the pages for a better user experience.
The success of this project resulted in me working with their marketing team on a full digital improvement project which I created and managed. We applied my techniques to all subject areas on the website, and I trained and upskilled the team on copywriting principles, writing for the web, and SEO.
Samantha Bye Writes 